Chaos Outside Apple Stores in India: Scuffles Break Out During First Sale of iPhone 17 Series- Video

The much-anticipated iPhone 17 Series went on sale in India today, but the excitement quickly turned chaotic outside Apple’s flagship outlets. At Mumbai’s Bandra Kurla Complex (BKC) Apple Store, a massive crowd gathered early in the morning, leading to pushing, shoving, and even fistfights among customers eager to be among the first to purchase the latest iPhones. Security personnel had to intervene to control the situation.

Videos circulating on social media show people jostling, raising hands against each other, and even exchanging kicks in the frenzy to grab the new devices. Thankfully, no injuries have been reported so far.

Long Queues and Rising Tensions

Apple fans had queued up since dawn outside the Mumbai store, hoping to buy the newly launched iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. The rush, however, soon turned into chaos as the crowd swelled and security arrangements seemed insufficient. According to onlookers, the scuffle broke out when people tried to jump the line, triggering anger among those who had been waiting for hours.

The incident has sparked criticism over poor crowd management, though Apple store staff and private security teams were able to eventually restore order.'

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Similar Scenes in Delhi and Bengaluru

It wasn’t just Mumbai witnessing overwhelming demand. Long queues were also reported at Apple’s outlets in Delhi’s Select CityWalk Mall and Bengaluru’s Apple Store. However, unlike Mumbai, these locations did not report any violent incidents, though the sheer size of the crowd reflected the extraordinary enthusiasm for Apple’s latest release.

India’s Unmatched Craze for iPhones

The frenzy outside Apple stores once again highlights the unmatched craze for iPhones in India. Despite soaring temperatures and long waiting hours, Apple enthusiasts were willing to stand in line for hours just to get their hands on the new device.

Experts point out that owning an iPhone has become a status symbol in India, particularly among young professionals and urban consumers. The buzz around the iPhone 17 launch has only amplified that sentiment.

Online Sales: A Smoother Alternative

While physical stores saw chaos, Apple has also made the new iPhones available for purchase online. Customers can order the iPhone 17 Series from platforms like Croma, Vijay Sales, Reliance Digital, and of course, Apple’s official website.

These platforms are also offering launch deals, including discounts on select bank cards and exchange offers, making online purchases a more convenient and cost-effective option for many buyers. With doorstep delivery available, customers can avoid long queues and still secure their devices on launch day.

Why the iPhone 17 is in High Demand

Apple’s iPhone 17 lineup brings several cutting-edge features, including enhanced performance, improved battery life, advanced camera technology, and sleek design upgrades. The premium iPhone 17 Pro Max and the lightweight iPhone Air are particularly attracting attention among Indian buyers.

Given Apple’s growing presence in India and the increasing number of flagship stores, experts believe the demand for new iPhones will only intensify in the coming years.

Conclusion

The chaotic scenes outside Apple’s BKC store in Mumbai show just how much passion Indian consumers have for iPhones. While the scuffle may have marred the first day of sales, it also underscored the enormous excitement surrounding the iPhone 17 launch.

For buyers who want to skip the long lines and avoid the risk of chaos, online platforms and Apple’s official store provide a safer, hassle-free option to grab the latest iPhone. But one thing is certain — the iPhone craze in India is far from slowing down.